Stock footage has five main characteristics
Stock video buyers are video editors, producers, and filmmakers. They're looking for high-quality footage that helps them tell their story better. While the range of subjects is endless, the top selling areas are lifestyle, business, science, education, and technology. Read more in the Stock Guide section above.
It's what customers want.
Stock video has the proper model and property releases, and is offered for sale by the person who captured the footage. Read more about releases in the FAQ.
It's the right spec
Stock video is captured with high-quality HD cameras and is edited into 5- to 20-second clips. Aesthetic qualities include great lighting, camera angles, and natural acting (if you're shooting models). Read more about file specifications in the FAQ.
It's been tagged.
To help customers find your footage, each clip must be tagged with descriptive keywords. Read more about metadata in the FAQ.
Stock video is available in a searchable database, where customers can preview high-resolution files and download upon purchase.